S.W.O.T analysis Part 3- Opportunities

SWOT analysis O for OpportunitiesWhen opportunity knocks, do you answer? That’s the question today. To gear up for a fabulous 2012 we’ve examined our 2011′s Strengths, Weaknesses, and today…. Opportunities. Sometimes opportunities just show up on your door step, a miraculous blessing. Sometimes we create opportunities by being in the right place at the right time, by being connected to the right people, or by working hard to have them. But most of the time… opportunities have been right before our eyes the whole entire time, but with our minds too clouded or unwise to recognize them.

I encourage you to go through this exercise. Raise your level of awareness, your eyes will then open up to see opportunities present themselves to you. Most of all… EXPECT them, ATTRACT them, and TAKE them!!

Here’s just a few I didn’t let pass me by….

#1. Friends who offered to help me train for races (thanks Julie!). A friend who persuaded me to run a full marathon even though I wasn’t confident enough (thanks Silvia!). A friend who keeps my head on straight and my eyes focused on what God has put in my hands to do (thank you Fahren!). A friend who inspires me to serve others in new ways (thanks Junko!). Friends who give my life joy and support (thanks Kitty, Cheryl, Geylar, & Kindra… plus many others!)

#2. Challenges & set backs. I know that heart ache does not look like an opportunity in the moment, but it is once I shift my attention off of myself. Example, when business has decreased in revenue several years in a row, it’s thought consuming, heart wrenching, & depressing. But when I shift my thoughts towards the joy of giving to others even more than before, then new ideas & opportunities appear.

#3. Mentors. I was told years ago to expect the shadiness of people in the fitness industry because it’s a shark-eat-shark environment and that’s just the culture of it. I was even told by one of my past trainers to expect clients to leave with her even though it’s against of our contract. But I don’t operate anything in my life this way & my word is my word. So I searched for mentors & education from those who have the same moral beliefs as I do. Come to find out… there are people like me in fitness!

entry package for boot camp fit camp sampler package#4. Tools and programs both paid for and free. It’s typical that when I offer something free, people don’t take it serious and don’t use the opportunity to work with me. The urgency and value is lost. I noticed that I almost did the same thing when a mentor gave free advise & I almost didn’t implement it.. thank God for my husband who ran with it & increased our biz! Did you do the 12 FREE days of Fit’mas? Most of you didn’t. Will you take advantage of the Jump Start to the New Year 3 session sampler for $39 or miss it again? Register today, it’s starts this Monday!!

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